Introduction > X-Cart Key Features > 

Sales Analysis and Tracking

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Order statistics

X-Cart provides statistics on orders placed at your store recently. At any moment you can find out how many orders with a specific status (Processed, Failed/Declined, Not finished, Queued) you had "today", "this week", "this month" or "since your previous log-in".

Number of customers

At any moment you can find out the total number of your store's registered customers and the number of customers that got registered during a certain period.

Product views

It is possible to specify a time period and find out what products in your store's catalog were viewed by customers during this period and how many times each of these products was viewed.

Category views

It is possible to specify a time period and find out what categories in your store's catalog were viewed by customers during this period and how many times each of these categories was viewed.

Products removed from cart by customers

X-Cart allows you to find out how many times any of the products that your customers added to the shopping cart was deleted from there during a certain period.

Most popular products and categories

X-Cart allows you to find out the top 10 most popular products and categories at your store. (The most popular products are products that were purchased the most often for a certain period. The most popular categories are categories that got the most views for a certain period). The home page of your store's admin zone provides a table showing the most popular products and categories at your store for "today", "this week", "this month" or "since your previous log-in".

Total sales

X-Cart allows you to find out your store's total sales amount for a certain period. The home page of your store's admin zone provides a table showing the gross total amount of all orders placed at your store for a certain period ("today", "this week", "this month" and "since your previous log-in") and the amount actually paid to you by the customers who placed these orders for the respective period. In addition to that, X-Cart allows you to do a search of orders for any period and find out the gross total amount of the found set of orders and the amount actually paid to you by the owners of these orders to date.

Client environment settings

X-Cart allows you to get information about the environment that your customers use to access your store (browser, platform, screen resolution, ability to use Java, JavaScript and cookies). This information can help you develop your store so that it looks good and performs well for the majority of your visitors.

Search patterns that your customers use when searching for products

X-Cart gathers statistics on the search patterns that your customers use to find products at your store. At any moment you can find out what your customers searched for the most often for a certain period and, if necessary, include the words that were searched for by your customers into your product descriptions or product keywords so your customers can easily find what they are looking for.