Posts by Robert Rand

When retail and wholesale consumers are looking for merchants and products, they often turn to search engines to identify options. According to Google, they’re even searching while they’re already standing in a retail store. This provides a wide range of opportunities to attract shoppers to your store and earn their business.

As modern consumers, we all interact with E-mail Marketing in one form or another. As merchants, we find that there are two major questions to ask: 'Why Should my E-commerce business engage in E-mail Marketing?' and 'What can I do to get the most out of E-mail Marketing for my E-commerce website?'. Well, here are the answers...