Having a live chat on your website is useful and can help you improve performance and achieve your company goals. Put yourself in your customer’s shoes. When you are in doubt about a service or a product, do you prefer sending an email or receiving an answer right away? The second option is more efficient […]
This blog post was originally contributed by Robert Brandl, the founder of Tooltester S.L. I was about to open this article with “getting ahead of your eCommerce competition takes a lot of work and ingenuity”. But you’ve heard that one before. There is no way to even tell exactly how many companies are using the […]
What is the difference between time and material and fixed-price approaches to calculating eCommerce website development cost? Read the blog to find out.
This blog post was originally contributed by Lidia Hovhan. Did you know that 96% of consumers believe that customer service is a crucial factor in their choice of (and loyalty to) a brand? By using customer experience software, creating a seamless journey for your buyers is way easier. Although most new businesses take great care […]
In this step-by-step guide to A/B testing, you’ll discover a wealth of useful information on how to test your store’s user experience and triple your company’s conversions. Diving into eCommerce is easy. But don’t get caught by the misconception that setting up an online business is a one-time investment. And I’m not talking about the […]
Do you know who the people shopping in your store are? Understanding the needs of your customers and their motivation to purchase your products is extremely essential nowadays. This knowledge can help you target the company's content marketing and social media campaigns more efficiently. Get to know your clients as closely as your best friends and the marketing campaigns' results will pleasantly surprise you.
By now, you probably know the importance of social networks in your marketing mix, but do you have a true social media strategy? Not “I post when I can,” but a strategy based on a solid content plan that encompasses scheduling posts to get the most visibility possible, monitoring social media accounts, and engaging with your followers. Read on for nine of my favorite social media management tools for 2020. You’re sure to find a few gems that make your business’s social media efforts less stressful and more effective.
This blog post was originally contributed by Robin Singh, a Technical Support Executive at ProProfs. Do you know, 68% of consumers say that a brand’s perception becomes positive when companies send proactive customer service notifications to them? Being proactive with clients is important for any online business owner. After all, they have a reputation to uphold. It […]
This blog post was originally contributed by Sam Makad, an experienced writer and marketing consultant. Some think of live chat as an annoying pop up, others view it as a useful medium to get their queries across. Some think of live chat as a cost-friendly option than advertising to increase sales, others view it as […]
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