X-Cart selected by Sturdybilt to achieve online strategic objectives

Alexander Mulin
Alexander Mulin
, X‑Cart Senior Biz Dev and Head of X‑Payments
eCommerce Tips

Sturdybilt makes premium quality trikes, scooters and wagons for children and adults used for recreational, therapy and commercial purposes. Our products bring back the good old days; when life was simpler, products were made to last, and businesses cared about their customers. We’re passionate about our products and how we do business. It’s all part of the Sturdybilt brand and the value proposition we make to our customers. It’s about quality and purpose in everything we do.

We had several strategic objectives for the site to enable changing our business model and to provide competitive advantages. That required a shopping cart with a great deal of capability and flexibility to tackle some tough issues. Another critical goal was that the website be welcoming and easy to navigate, and provide useful information and an enjoyable shopping experience to our customers and prospects. Our development partner recommended X-Cart as the shopping cart that would meet these needs and we couldn’t be more pleased with the outcome.

Greg Freidman of Sturdybilt