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eCommerce Search and Navigation: Tools, Popular Solutions, and Best Practices

Configure eCommerce search and navigation tools right and your online store conversion rates will increase by up to 80%. Can you believe it? Meanwhile, treating search wrong on your eCommerce website could lead to a decrease in conversion rates (both on desktop and mobile devices), lower average order value, bad SEO, and lost customers. Luckily, there are multiple ways to level up search experience in your online store. And, as usual, I have done the homework for you. So: Buckle up and let’s get it started.

26 Best Email Marketing Tools For Selling Online in 2020

I’m sure you haven’t seen a “one-size-fits-all” suit, have you? The same goes for email marketing tools. You should find the one that works best for your eCommerce business’s unique shape and size. In this blog post, you’ll discover 26 best email marketing tools and services that will help you set up trigger-based emails, run […]

8 Video Marketing Statistics For 2020 (New Data)

This blog post was originally contributed by Nick Shaw, CRO of Brightpearl. He has written for sites such as Hubspot and Sap. Business owners and decision-makers must keep their fingers on the pulse of sales and marketing trends. It’s vital to know the desires, needs, and opinions of their target audience. That’s how firms stay […]

7 Social Media Metrics That You Should Start Tracking Right Now

This blog post was originally contributed by Erin Peacock from EVO Payments, Inc. Measuring social media metrics is not always easy. Social media is incredibly fast, dynamic, and constantly evolving. Analyzing success across multiple social networks, platforms, and communities can be daunting especially when you are paying attention to many different conversations at once.  Where […]

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