#analytics

Placeholder Transactional Email Marketing Tools to Boost Sales in a Snap

Transactional Email Marketing Tools to Boost Sales in a Snap

By Helen Golubeva

Today we are going to dwell upon the most highly-anticipated emails you may ever send — transactional emails. Read on to learn why transactional emails are your best friends in the world of eCommerce and how they can be fine-tuned to help you sell online. Table of contents: What Is Transactional Email? Types of Transactional […]

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Placeholder 26 Best Email Marketing Tools For Selling Online in 2020

26 Best Email Marketing Tools For Selling Online in 2020

By Helen Golubeva

I’m sure you haven’t seen a “one-size-fits-all” suit, have you? The same goes for email marketing tools. While there is an endless number of email marketing services to meet your every need, I’ve made up my mind to focus your attention on 26 best email marketing tools and services that will help you set up […]

Placeholder What is Social Listening, Why You Need It and How to Do It The Smart Way

What is Social Listening, Why You Need It and How to Do It The Smart Way

By Sam O'Brien

So your business is considering implementing a social listening strategy. That’s not a bad idea. Some business owners have already discovered the benefits. You should be next. But is it worth your time and effort digging into the world of social media? And why are you missing out by ignoring social listening? In today’s article, […]

Placeholder 7 Social Media Metrics That You Should Start Tracking Right Now

7 Social Media Metrics That You Should Start Tracking Right Now

By Erin Peacock

Measuring social media metrics is not always easy. Social media is incredibly fast, dynamic, and constantly evolving. Analyzing success across multiple social networks, platforms, and communities can be daunting especially when you are paying attention to many different conversations at once.  Where do you begin to quantify results as an online retailer? How do you […]

Placeholder The Ultimate List of Social Media Statistics to Know in 2020

The Ultimate List of Social Media Statistics to Know in 2020

By Hugh Beaulac

Who else wants to create an online store on social media? Living in the era of paid ads and sponsored posts, modern customers crave peer recommendations and social proof before making purchase decisions. Today, social shopping is the future of eCommerce, so social media platforms make it easier for users to discover and buy products […]

Placeholder 9 Tested Strategies to Improve Your Abandoned Cart Emails [+ 16 Examples]

9 Tested Strategies to Improve Your Abandoned Cart Emails [+ 16 Examples]

By Helen Golubeva

Every day online retailers lose their money. Tons of money. Why? Just because more than two-thirds of their website users fail to complete their checkout process. For merchants, this equates to nearly $18 billion worth of potential sales lost annually. But not all is lost. Although you cannot entirely eliminate the problem of cart abandonment, there’s still […]

Placeholder How to Sell Online: Your All-In-One Guide to Selling Products Online [Updated for 2020]

How to Sell Online: Your All-In-One Guide to Selling Products Online [Updated for 2020]

By Darren DeMatas

According to research, retail sales from eCommerce websites amounts to $2,012,096 mln in 2019. When you consider revenue is expected to show an annual growth rate (CAGR 2019-2023) of 8% resulting in a market volume of US $2,734,414 mln in 2023, there’s no better time to get into selling products in your own online shop. Online […]

Placeholder 25 Robust Instagram Tools You Should Use to Turn Instagram into a Money-Making Machine

25 Robust Instagram Tools You Should Use to Turn Instagram into a Money-Making Machine

By Ksenia Emelyanova

Edit the image? Find an influencer? Schedule the post? Remove fake followers and bots in your Instagram account? This is a daily routine of an Instagram marketer. As long as you have right Instagram tools within a reach of your hand, they are easy peasy lemon squeezy.

Placeholder How To Do Smart Keyword Research For SEO and E-Commerce Success

How To Do Smart Keyword Research For SEO and E-Commerce Success

By Gary Stevens

Over the last couple of years, some significant internet milestones related to effective keyword research have made news headlines. On March 12, Google published a doodle marking the 30th anniversary of the World Wide Web. Seven months earlier, Google celebrated its 20th anniversary with a digital video doodle encapsulating two decades of popular search query trends. The history […]

Placeholder Top 5 Ecommerce Marketing Trends You Need To Adopt In 2020

Top 5 Ecommerce Marketing Trends You Need To Adopt In 2020

By Helen Golubeva

As the new year gradually gathering its pace, there comes the best time to step away from your day-to-day activities and reflect on your plans and perspectives. To give you some insights on where to focus your attention we’d like to point out 5 marketing ideas that are going to shape the marketing industry in 2020.

Placeholder How to Use Google AdWords to Create Real, Lasting Revenue For Your eCommerce Store

How to Use Google AdWords to Create Real, Lasting Revenue For Your eCommerce Store

By Rory Witt

Successful eCommerce stores require more than just an easy-to-navigate layout and quality product offerings. Even the best-designed online store in the world won’t help you generate a profit if you aren’t able to consistently attract new customers to your eCommerce site. In today’s highly competitive marketplace, this can seem easier said than done — but […]

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