#user experience

Bringing online stores to the mobile world in the form of apps has turned the concept of shopping in a completely new direction. Buyers can easily browse through thousands of products, compare prices, share favorites with friends, and so much more — all straight from their mobiles. Online merchants also feel quite at home with […]

I’m sure you haven’t seen a “one-size-fits-all” suit, have you? The same goes for email marketing tools. While there is an endless number of email marketing services to meet your every need, I’ve made up my mind to focus your attention on 26 best email marketing tools and services that will help you set up […]

You are here probably because you are in search of new ways of improving your marketing strategy. Let me guess. You have your email marketing determined, content evergreen and constantly updating, SEO done right, social media for customer loyalty, and visitors browsing and purchasing in your online store. But there is always that little voice […]

Think about the last time that you or a friend moved into a new apartment. You probably loved being settled in the new space after some time, but the process of getting there was so grueling that you swore never to move again. Just thinking about finding a new place, putting down deposits, packing and […]

Without a quality email list, your eСommerce business is dead in the water. Email is hands down the best way to communicate with your audience, build trust and increase sales. Once someone gives you their email address, you have a direct way to communicate with them. Compare this with Facebook. You can build an email […]

A few years ago creating an online store seemed mind-blowingly complex for medium and small businesses. You had to code your fingers to the bone to make your first sale. Luckily, everything is different now. Indeed, it’s never been easier to start an online store from scratch within just a short space of time. No […]

According to research, retail sales from eCommerce websites amounts to $2,012,096 mln in 2019. When you consider revenue is expected to show an annual growth rate (CAGR 2019-2023) of 8% resulting in a market volume of US $2,734,414 mln in 2023, there’s no better time to get into selling products in your own online shop. Online […]

Struggling to figure out what to sell online? Oh, I understand. Picking a product that sells like hot crispy chocolate cakes is a hard task. But let’s face it. If it weren’t somewhat tricky, everyone and their dog would join the club of successful business owners and start selling their products online. However, a substantial […]

“We have a great product, but I don’t know how to sell it. I hate selling.” It’s not uncommon to hear these “horrible” words from a business owner. Raise your hand if you’re in the club! Me too, <sigh>. Promoting and selling a product IS really a pain for many techs. Yet, selling is vital […]

For some, trying to imagine a world without WhatsApp is almost like imagining a world without the internet – you just can’t. And yet, the app, which gets checked on average more than 23 times per day, didn’t exist ten years ago. No one can disagree with the popularity of the messaging app. It has […]

Omnichannel marketing. Is it a Holy Grail of customer experience? Or is it just a lame bzzz… buzzword, created by shrewd marketers to make it look like they are busy chasing high ROIs, CTRs, KPIs, and other big-wigged things like that? Well, I should say that this is definitely more than just a schmancy word. […]