I am webmaster, IT Manager and Marketing Director for our small company. Vsa Fitness is an offshoot of our primary business, it is focused solely on fitness related items. We decided to set up a separate Vsa Fitness online store in addition to the primary web-site VS Athletics.
Exporting features and variants flexibility were the main reasons for choosing X-Cart for the online store. We import orders into an existing CRM system and this X-Cart functionality is essential for us.
I find our store quite successful in the sports items field as we cater to both the individual and to schools or clubs needing equipment.
Using “Pay with Amazon” set up on the store contributes to even better customer experience. It makes checking out much easier and safer since Amazon hosts the persons details already.