eCommerce Tips

Placeholder The Best Shipping Services for Your Small eCommerce Business Compared [2021]

The Best Shipping Services for Your Small eCommerce Business Compared [2021]

By Christine Ridley

Your business ships and receives many products daily. When eCommerce merchants spend 10% of sales on shipping costs, it’s important to optimize your shipping strategy by using the carriers most economical for you.

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    Placeholder 14 Customer Experience Platforms to Deliver Phenomenal Customer Service

    14 Customer Experience Platforms to Deliver Phenomenal Customer Service

    By Lidia Hovhan

    Did you know that 96% of consumers believe that customer service is a crucial factor in their choice of (and loyalty to) a brand?  By using customer experience software, creating a seamless journey for your buyers is way easier. Although most new businesses take great care of their website’s design and technical optimization, they often […]

    Placeholder How to Start an Online Store That Actually Grows [2021 Edition]

    How to Start an Online Store That Actually Grows [2021 Edition]

    By Helen Golubeva

    Just a few decades ago creating an online store from scratch was a daunting task — both for small sellers and for enterprises. You literally had to code your hands off before you could make your first sale.  But it’s 2021, and the eCommerce world has evolved greatly, changing the way we shop and sell […]

    Placeholder Multi-Channel Marketing: How To Create a Winning Plan To Be Everywhere at Once

    Multi-Channel Marketing: How To Create a Winning Plan To Be Everywhere at Once

    By Christina Frey

    Is it really worth it for your company to adopt multi-channel marketing? Do companies benefit from providing multiple marketing and sales channels? The short answer to all these questions is YES. Read on to find out why you should be there where your customers are. What does multichannel mean? Well, it is exactly what it […]

    Placeholder 16 Tested Ways to Decrease Online Shopping Cart Abandonment & Increase Conversions

    16 Tested Ways to Decrease Online Shopping Cart Abandonment & Increase Conversions

    By Elizabeth Carpenter

    Let's have a look at actions you can take today in your own online shopping experience to reduce shopping cart abandonment and increase the customers who make it all the way through to your "thank you" screen.

    Placeholder How Does PayPal Work? [Step-by-Step Guide For Sellers]

    How Does PayPal Work? [Step-by-Step Guide For Sellers]

    By Veronika Vaghina

    PayPal is an all-in-one payment solution that makes it easy for online sellers to reach millions of shoppers worldwide. It has been on the market for 20 years already and it doesn’t seem to be leaving any time soon. Whether you are looking for an easy way to sell your products online and get paid, […]

    Placeholder X-Cart Introduces PayPal Checkout: Upgrade Your User Experience to Convert More

    X-Cart Introduces PayPal Checkout: Upgrade Your User Experience to Convert More

    By Anastasia Zhavoronkova

    When you are first setting up your eCommerce business, there will be a lot of decisions to make. One of the most important decisions (after selecting your brand name, product, logo, etc.) will be defining the user experience at checkout.  Many new business owners assume checkouts are more or less the same, and that choosing […]

    Placeholder Use Apple Pay for Your Business and Boost Your Conversion Rates

    Use Apple Pay for Your Business and Boost Your Conversion Rates

    By Anastasia Zhavoronkova

    In the digital era, mobile devices are becoming more popular than desktops. eCommerce is probably one of the first areas that adopted mobile technology, and there are reasons for it. Once you try a mobile experience in an online store, you find that it’s as convenient as using your browser to shop, only you have […]

    Placeholder Online Payment Methods for a Fast and Secure Checkout Process

    Online Payment Methods for a Fast and Secure Checkout Process

    By Anastasia Zhavoronkova

    With so many different ways to pay online (or in-store for that matter), simply accepting credit cards is unlikely to cut it. It’s a great starting point if your brand or store is new, but shoppers are now looking for more. We’re here to help you offer the fastest and reliable checkout options. Start with these three online payment solutions that we recommend for all eCommerce stores.

    Placeholder Using Buyer Personas for Targeted Selling Tactics

    Using Buyer Personas for Targeted Selling Tactics

    By Caroline Powell

    Do you know who the people shopping in your store are? Understanding the needs of your customers and their motivation to purchase your products is extremely essential nowadays. This knowledge can help you target the company's content marketing and social media campaigns more efficiently. Get to know your clients as closely as your best friends and the marketing campaigns' results will pleasantly surprise you.

    Placeholder How to Sell on Facebook in 2021 [Tutorial For Beginners]

    How to Sell on Facebook in 2021 [Tutorial For Beginners]

    By Ksenia Emelyanova

    You asked Google “how to sell on Facebook” and found yourself on this page? Good for you! You’re about to read a comprehensive guide on how to launch a Facebook store and monetize it. Selling products on Facebook has been red-hot since the early birds started on Facebook back in 2011. As of 2020, this sales […]

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