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X‑Cart blog

Gail Cole
Gail Cole
Author, Blogger, Editor at Avalara

How Will the New Rules for Sales Tax Affect Your Business

eCommerce Tips

The Supreme Court of the United States recently issued a ruling that will affect eCommerce store owners. It concerns a tricky topic: sales tax nexus in different states. New sales tax law In the landmark case South Dakota v. Wayfair, Inc. the court removed the physical presence rule that has long prevented states from taxing […]

Anna Shvetsova
Anna Shvetsova
Marketing Manager at X‑Cart

Ecommerce Search and Navigation: Tools, Popular Solutions and Best Practices

eCommerce Tips

Configure eCommerce search and navigation tools right and your store conversion rates will increase by up to 80%. Can you believe it? Meanwhile, treating the search wrong on your eCommerce website leads to a decrease in conversion rates both on desktop and mobile devices, low average order value, bad SEO (and, as a result, less traffic) and lost customers. Luckily, there are multiple ways to level up search experience in your online store.

Rory Witt
Rory Witt
Digital Strategist and CEO at DigiMar

How to Use Google AdWords to Create Real, Lasting Revenue For Your eCommerce Store

eCommerce Tips

Successful eCommerce stores require more than just an easy-to-navigate layout and quality product offerings. Even the best-designed online store in the world won’t help you generate a profit if you aren’t able to consistently attract new customers to your eCommerce site. In today’s highly competitive marketplace, this can seem easier said than done — but […]

Helen Golubeva
Helen Golubeva
Storyteller at X‑Cart

Why X-Cart 4 to X-Cart 5 Re-Platforming Should NOT Scare the Daylights Out of You

Development

Have you or your friends ever moved to another flat? Then you should know how much of a hassle it is and how many hazards can be hidden here and there. Just imagine all those multiple plastic containers, traveling trunks, sacks, boxes, and the rest. A real nightmare! But if you think that migrating from […]

Olga Shmakova
Olga Shmakova
Marketing manager at X‑Cart

The Step-By-Step Guide to Creating Buyer Personas for Your Online Store

eCommerce Tips

Do you know who the people shopping in your store are? Understanding the needs of your customers and their motivation to purchase your products is extremely essential nowadays. This knowledge can help you target the company's content marketing and social media campaigns more efficiently. Get to know your clients as closely as your best friends and the marketing campaigns' results will pleasantly surprise you.

Hristina Nikolovska
Hristina Nikolovska
Head of Marketing at SEO Tribunal

Best SEO Tools to Instantly Improve Your Marketing in 2018

eCommerce Tips

Did you know that Google makes over 500 algorithm changes a year? Consequently, keeping up with the latest search engine developments is the hardest part of running a website. Even knowing the basic SEO steps that help make your site visible to search engines, there’ll still be many factors to compare, research, and plan in […]

Ken Lynch
Ken Lynch
Founder & CEO at Reciprocity

How to Make Your Online Store PCI-DSS Compliant [Definition + Checklist]

eCommerce Tips

Getting PCI Compliance Right Day-to-day business is complicated enough for new e-commerce site owners, but if you accept credit or debit cards as payment one important part of your remit is to be completely compliant with the Payment Card Industry (PCI) standards. This can feel overwhelming as the PCI DSS compliance document is long, can […]

Rob Hart
Rob Hart
Partners Account Executive at eWAY

Why Investing In Cyber Security Is So Important To Your Online Business

eCommerce Tips

While it’s now easier than ever to start up an online business, connect with a global audience and network with some of the industry’s best, the digital era also brings with it the convenience of personal information or being readily available. This leaves your business, your clients and yourself vulnerable to the possibility of cyber-attack. […]

Mark Faggiano
Mark Faggiano
CEO of TaxJar

eCommerce Sales Tax for X-Cart Merchants, Demystified

eCommerce Tips

eCommerce sales tax is one of those administrative hassles that can quickly turn into a mess for online sellers. In the U.S., no overarching government body handles sales tax, so businesses have to deal with different tax rules and tax laws from each state. Not to mention, sales tax rates vary widely from state to […]

James Daily
James Daily
Сontent Manager and Blogger at Flash Essay

13 Smart Tips on How to Choose a Perfect Domain Name for Your Online Store

eCommerce Tips

How to choose a domain name and actually what for? Location, location, location on the web means that your domain name establishes your identity, fits your business function, and is easily remembered. Here are some tips to choose it right.

Ilze Folkmane
Ilze Folkmane
Content Marketing Specialist at Printful

10 Product Marketing Tactics for eCommerce You Should Definitely Try Out

eCommerce Tips

There’s no doubt that even in 2018 email product marketing still reigns supreme. That’s good news for those sellers who have an established email marketing strategy that works well and brings in steady revenue. But everyone should remember that using just one tool to reach your audience means you only speak to a fraction of […]