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Scalable Multi-Vendor Marketplace Platform for Unlimited Growth

X-Cart’s native multi-vendor functionality is designed to help online merchants easily open an online marketplace, where multiple sellers offer their products or services through a single storefront.

Build a Marketplace of Your Dream For Literally ANY Business Model

Online Shopping Mall

Sell all sorts of physical goods online, be it a one-stop-shop for various types of products or a niche category.

Digital Goods & Downloads

Distribute photos, music, software, or tickets — anything streamable or downloadable.

Online and Offline Services

Sell online and offline services: from pet sitting and dog walking to virtual yoga training and zumba classes.

Rental & Booking System

Create an eCommerce website where customers can book a place to stay, rent equipment, or make a doctor’s appointment.

B2B & Wholesale

Start a wholesale distribution business seamlessly connecting your B2B customers with manufacturers or service providers.


Allow your customers to interact directly with each other and even make sales through a single multi-vendor platform.

Enjoy Hassle-Free Management of Your Online Marketplace

While vendors have full access to manage their products, you will still control the store setup and keep an eye on the whole shopping process. There are two options to choose from:

Single Warehouse

Ship products from a single warehouse, set shipping methods, and manage orders while allowing vendors to view order info.

Vendors as Separate Shops

Let your vendors manage orders and set their own ship-from addresses and methods, zones and rates.

Improve And Automate Your Sales Processes With the Right Tools

Seamless UI & UX

You’ll be surprised at how user-friendly your eCommerce store can be. Intuitive navigation, responsive layouts, and robust filtering ensure a comfortable online shopping on any device. The ability to search products by brand will delight your shoppers even more.

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Chat with Vendors

Let your buyers reach out to sellers and open disputes right on your product, vendor, or order details pages. Whenever there’s an issue, you can jump into the conversation right away.

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Tracking & Analytics

Get valuable insights into how your business is doing, who your customers are, where they are coming from, and what they are buying using our tracking tools, like Google Analytics and Mixpanel.

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Express Checkout For Local and International Buyers

With 140+ payment options to choose from, you’ll be able to accept parallel, split, and multi-seller payments in a PCI-compliant way. Your shoppers will always receive a single order and make a single payment, even if a cart contains products from different sellers. Plus, decent localization will let international buyers feel right at home in your eCommerce marketplace.

Ratings & Reviews

Allow your customers to rate and review product quality, customer service, and even product descriptions. This will help buyers feel more confident shopping online and boost your store’s conversion rates.

Smooth Shipping & Tax Configuration

Minimize your shipping efforts with carriers that deliver overseas and easy-to use shipping calculators that provide real-time shipping quotes. Our sales tax automation tools, such as Avalara, will help you reduce tax bills.

Powerful Ways to Market Your Business

Get access to a number of marketing features, sales channels, reporting and analytic tools to grow your multi-vendor business from day one. Take advantage of our automation tools to push your eCommerce processes to the next level.

Make It All Simple for Vendors

Easy Vendor Signup

Right from your storefront, you choose whether you’d like to register vendors yourself or let the vendors self-register. The welcome message on the main dashboard page will guide your vendors through the basic setup and such.

Vendor Product Catalog

Vendors manage their inventory themselves — they can add products individually or in bulk, set coupons and volume discounts, moderate product ratings and reviews. They have access to local product settings and (if you let them) can update global product options and tabs, too.

Unique Vendor Storefront

Each of your sellers can have a separate page with control over their logo, company description, products, product categories, and ratings. But they won’t have any power over your eCommerce marketplace, which will keep your branding consistent.

Separate Vendor Dashboard

Provide your vendors with a separate user-friendly dashboard to help manage their stores more efficiently and keep on top of everything. The dashboard lets vendors:

  • Manage their product listings, profile page info, logos, and images

  • Set shipping zones, methods, and rates

  • Chat with customers

  • View reports

Ready to Open a Multi-Vendor Marketplace?

Schedule a personal demo with one of our solution advisors to get the ball rolling. Talk to a Multi-Vendor eCommerce Expert

…or give us a call at 1-800-657-7957

Full Guide to Building a Multi-Vendor Marketplace

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