“Flori in RO” builds their entire network on X-Cart

Alexander Mulin
Alexander Mulin
, X‑Cart Senior Biz Dev and Head of X‑Payments
eCommerce Tips
Flori in RO

We have started the online flower-shop in 2005 without having an brick and mortar flower business. After five years we still don’t have an offline presence but we sell online almost the same as they do. After the success of Flori in Constanta.ro we start to sell local online flower-shops in every big city of the country, building a network of local flower-shops in 15 towns – that’s why you can have two hours flowers delivery in Romania, reaching more than 70% of the population. We now have hundreds of orders monthly, with the busiest day on 8 March this year (International Womens Day) where we delivered more than 80 orders with our own delivery team.

Overall we are having a good experience with X-Cart are we are very pleased by his flexibility. After we implemented in-house some functionalities, our prices are changing in real time depending on sales and actual stock, we can automatically change the price to hundreds of products with one click when one of the components of the bouquet price varies, our clients enjoy a simple one page checkout.

Marius Ciocan, Manager, shared their story