“Build it, and they will come,” is a line from the classic movie, Field of Dreams. If this were just true of eCommerce stores. Unfortunately, it’s not. You can have an amazing eCommerce website and incredible products, but if no one knows about you, what’s the point? You can sit there, place a few ads, […]
Wanna know the best type of customer? It’s simple — a repeat customer! The fact is, repeat customers spend nearly 70% more than first-time ones. Customer retention strategies are some of the biggest challenges eCommerce businesses face. The reason is obvious, the web gives buyers a plethora of choices. So how do you go about […]
On November 04, 2016 Google announced the so-called “mobile-first” indexing. According to this new rule, mobile users are now the #1 priority. In order to make your life easier, we’ve thoroughly scrutinized Google’s tips, picked the most relevant and adapted them for X-Cart users.
Struggling to figure out what to sell online? Oh, I understand. Picking a product that sells like hot crispy chocolate cakes is a hard task. But let’s face it. If it weren’t somewhat tricky, everyone and their dog would join the club of successful business owners and start selling their products online. However, a substantial […]
"We have a great product, but I don’t know how to sell it. I hate selling." It’s not uncommon to hear these "horrible" words from a business owner. Raise your hand if you’re in the club! Me too, <sigh>. Promoting and selling a product IS really a pain for many techs. Yet, selling is vital […]
Want to take advantage of this decade’s fastest growing social media platform? You’re not alone, 71% of marketers are looking to level up their Instagram marketing. And they’re spending crazy money on advertising and influencer marketing. If you’re running an ecommerce website and want to boost your social media presence and sell on Instagram, this […]
Seductive product descriptions can mean the difference between moving units, and watching your inventory decompose. If potential customers are not convinced to purchase after reading your product description, you have some work to do. Here are some crucial ingredients for eCommerce store product descriptions that sell. Base your product descriptions on your customer types Before […]
In the last post in X-Cart blog I was helping you take first steps in the eCommerce SEO. We've discussed a few basic and important tips that will help you improve your store's visibility. One of them was optimizing every bit of content that appears on your website. Indeed, content optimization is one of the biggest factors when it comes to SEO tactics. That's why today's post will be just about creating content that is both user and search engine friendly.
Attract customers and keep them coming back - it's a dream and a nightmare of a marketer. In November & December traffic and conversions do spike, but we want stably high visitors flow all year round. Blogging may be a solution. Our own experience is proving the efficiency of this method, I've also interviewed several X-Cart users to make the article less biased.